GRO
BUSINESS CONCEPT / IDENTITY / NAME / WEBSITE / PRINT / FILM / SIGNBOARD
MADE BY HANNES & LINUS LÖVBACKA
Simon Wikström, a hairdresser rewarded for his skills, even though his young age, wanted to start his own hair studio and approached us to help out with the business concept, name and identity. The location of the barbershop is in Gothenburg, a city famous for its worker heritage and humour, at a street famous for its cultural mix between Hipsters, rockers and everything in between, open for all cultures. The mission was to reinterpret the modern Scandinavian barbershop with his humble, warm and cozy personality at its core. The result is a modern, clean and Scandinavian "hair & beard" salon with a humble and simple straight up approach, enforced by placing a strand of hair at the identity's core. The salon has fully embraced this identity and gained recognition as go to place for quality in Gothenburg as they also have won several awards for "Best Hairsalon" in Sweden. To see their website click here.
Selected Works